Tag: advertising
UK’s First Educational Cannabis Advertising Campaign
LONDON - For the first time ever, the Advertising Standards Authority (ASA) & Committees of Advertising Practice (CAP) has approved an educational cannabis message...
YouTube Changes Monetization Policy, but Will Cannabis Channels Benefit?
SAN BRUNO, Calif. – YouTube was created in 2005 and quickly became ingrained in our culture. It is now the most popular platform to...
What Does Credibility Look Like in 2021?
Recently, well-known publications including Rolling Stone, which has been in print for fifty-three years, have caused quite a stir by offering “thought leaders” the...
Capturing Mindshare with Effective Advertising
Humans have a tendency to believe things used to be better, although when those things were better depends on who you ask and the...
5 Digital Advertising Tactics for Cannabis Dispensaries
As consumers increasingly shift to online ordering, click-and-collect, curbside pickup, and delivery, dispensaries must begin leveraging digital advertising options as part of their retail...
Can an Economic Downturn Present Opportunities for Business Growth?
I am not the world’s biggest optimist. I just take comfort in facts over fiction. And the facts are that these crazy times offer...
Emotional Advertising Has Become the Cornerstone of Branding
As a nation, we came together for a few brief hours. We set aside our political, cultural, economic, and demographic differences, and although we...
Instagram Says No Vape Ads for Influencers
MENLO PARK, Calif. – Social media platform Instagram announced on Wednesday that it would no longer allow social media influencers on the platform to...
CBD Product Manufacturers Named in Class Action Lawsuits
BOULDER, Colo. – Two Colorado-based CBD product manufacturers, Charlotte’s Web Holdings, Inc. and Infinite Product Company, LLC, better known as Infinite CBD, are apparently...
Cannabis Trade Group Counts 2,835 Illegal Cannabis Businesses on Weedmaps
SHERMAN OAKS, Calif. – Cannabis trade group United Cannabis Business Association (UCBA) yesterday posted an open letter addressed to California Governor Gavin Newsom and...
