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Alice Moon

Alice Moon
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A Los Angeles-based entrepreneur with fourteen years of experience in the cannabis industry, Alice Moon works as a senior publicist at public relations and marketing agency Kip Morrison & Associates. Green Market Report named her to its “100 Most Important Women in Cannabis” list, and she was among Marijuana Venture’s “40 Under 40” in 2023.
A cannabis business operator reviews analytics on a tablet in a modern office as digital data visualizations appear in the foreground.

How Cannabis Businesses Are Actually Using AI

Cannabis operators are putting artificial intelligence to work in inventory forecasting, reporting, marketing, customer segmentation, sales analysis, and cultivation planning. But the businesses seeing the most practical benefit are not treating AI as a replacement for people. They are using it to help existing teams move faster, spot problems sooner, and spend more time on work that requires judgment, relationships, and real-world expertise.
The Artist Tree’s cannabis consumption lounge featuring elegant seating, art-covered walls, and a modern bar setup.

How Cannabis Retailers Are Diversifying Marketing for Growth

Retailers are rewriting the cannabis marketing playbook. By integrating community, events, and digital strategy, they're winning trust and boosting long-term growth.

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