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Brandi Mesta
Smart Cannabis Advertising Moves Post-280E
For most industries, digital display advertising is simply a line item in a media plan. But cannabis isn’t most industries. In a highly regulated...
California Cannabis Tax Revenue Dips in Q4 2025
CDTFA reports California collected $255.1M in Q4 2025 cannabis taxes, down after Q3’s temporary rate spike.
9 in 10 UK Cancer Patients Say Cannabis Helps, Survey Finds
A UK survey found most cancer patients using prescribed medical cannabis reported symptom relief, improved quality of life, and low side effects.
Most Canadians See Cannabis as Economic Priority
New polling shows most Canadians want Ottawa to support legal cannabis as an economic opportunity, not just a regulatory issue.
NY Supreme Court Blocks OCM from Closing Licensed Dispensaries
More than 150 licensed dispensaries in New York won’t face forced closure or relocation after a state Supreme Court injunction blocked OCM’s reinterpretation of school-zone rules.
5 Tips for Maximizing Your Cannabis Advertising Budget
Five practical strategies cannabis brands and retailers can use to stretch their ad spend and generate stronger ROI in regulated markets.
Aurora Cannabis Denies Report of $215M MedLeaf Acquisition
EDMONTON, Canada – Aurora Cannabis Inc. (NASDAQ: ACB) issued a formal denial Wednesday regarding widely circulated reports claiming the company planned to acquire New...
Last Call: Cannabis Means Business Kicks Off June 4 in NYC
NEW YORK — The Cannabis Means Business (CMB) Conference & Expo, formerly CWCBExpo, returns to the Javits Convention Center June 4–5, bringing together executives,...
How Fonts Drive Branding Success
Typography That Speaks to Your Audience
Typography plays a pivotal role in advertising, significantly influencing how audiences perceive and engage with your brand. The strategic...
The Science of Color Psychology in Business
Using color to influence decisions is nothing new. Ancient cultures incorporated colors into spiritual rituals, healing practices, and emotional conditioning. Today, advanced tools and...