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David Kooi

David Kooi
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David Kooi, CEO and co-founder at Jointly, is dedicated to transforming the way cannabis is experienced and understood. He champions the concept of purposeful consumption, leveraging data-driven insights to enhance both consumer and retailer experiences. With his expertise in data analytics and technology, he was instrumental in developing Jointly’s Spark, an AI-driven platform that personalizes cannabis consumption based on real user data.
women satisfaction gap cannabis by Manifesto Art for mg Magazine

The Satisfaction Gap: Women and Men Experience Cannabis Differently

Cannabis is personal. That’s something we’ve learned through years of analyzing consumer data at Jointly. Traditionally, the industry has been male-dominated, from executive leadership...
Human hand and artificial intelligence working together and touching fingers

Where AI Meets the Human Touch

As we enter 2024, the industry stands at a crossroads where the march of technology meets the nuances of human expertise. Right now, we’re...

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