John Ucciferri is the vice president of marketing at Treez, where he leverages nearly twenty years of experience leading marketing teams within high-growth business-to-business software-as-a-service startups. Before Treez, John led the marketing organization at ShopKeep, then the leading point-of-sale and payment-processing provider for more than 20,000 small businesses.
The industry experienced an exciting end to 2023. First, the Department of Health and Human Services filed a recommendation with the Drug Enforcement Administration...