© 2025 Incunabulum LLC. All rights reserved. mg Magazine is a registered trademark of Incunabulum LLC. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Incunabulum LLC.
Shahar Yamay
Shahar Yamay is chief executive officer at Hefestus USA, a division of family-owned technology firm Hefestus Group. For more than three decades, the Israel-based parent company has provided the international food industry with innovative automation solutions, recently incorporating robotics and artificial intelligence. The U.S. subsidiary, based in Nevada, continues the family tradition for the cannabis industry.
Global Lessons in Automation for Scaling Cannabis Operations
As cannabis markets evolve worldwide, operators are leaning on automation not just to boost efficiency but also to strengthen culture. From Canada’s GMP-driven systems to Germany’s early adopters and Latin America’s export-focused producers, global peers reveal a clear reality: Manual systems can carry a company only so far. Here's how equipment, flexibility, and people-first training help manufacturers scale sustainably without losing their identity.