SAN FRANCISCO – Membership delivery retailer Flower Company has added a special program for U.S. military veterans. At FlowerVets.com, veterans can sign up for a free membership to Flower Co.—usually a $119 annual value. With membership, veterans can then access the company’s delivery menu, which features products priced at 30 to 50 percent less than might be found at a storefront dispensary.
Flower Co. co-founder and Chief Executive Officer Tony Diepenbrock commented on the company’s new initiative on Forbes.com.
Founded in the Bay Area in 2018, Flower Co. has been branded in media as “the Costco of Cannabis” for its membership model. With direct relationships to producers in Humboldt and other prime Northern California locations, the Flower Co. model cuts out the middleman, while saving on storefront costs by employing delivery-only sales. Serving both medical and recreational markets, consumers can buy a house ounce of dried flower for $60, if willing to wait a day or two for to-their-door cannabis delivery.
California-based The Veteran’s Cannabis Group endorses the Flower Vets program.
“Flower Co. is proud to support the Veteran’s Cannabis Group and their mission to advocate and support the use of medicinal cannabis to treat the symptoms of combat related PTSD for U.S. military veterans,” the Flower Vets website said.
