For The Herbary (www.theherbary.com), the journey as a market-leading cannabis retailer began in February 2020 with the unveiling of their foundational location in Whitehorse, Yukon. With an unrivaled sensory experience, an authentically friendly vibe, and a top-tier product selection, The Herbary has continued to expand across Ontario, Canada, each time raising the bar not only for the cannabis industry but for retail across the board. The interior design of the London location serves as a perfect calling card for cannabis design and manufacturing firm SevenPoint Interiors (www.sevenpointinteriors.com) whose instantly recognizable blend of familiar and faraway vibes and classic and modern motifs is just as welcoming as it is impressive.
A division of Visual Elements Manufacturing (www.visual-elements.ca), SevenPoint Interiors is known for creating unique, functional, and memorable cannabis retail environments. The SevenPoint team gained global attention and recognition last year, as their design concepts were awarded both Best Retail Interior Design at the 2022 O’Cannabiz Industry Awards and Bronze Clio Award for Brand Recognition – Retail Design for Green Qween, a Los Angeles-based LGBTQ+ and BIPOC-owned dispensary.
SevenPoint Interiors (SPI) offers The Herbary the ability to expand its overall branding with its curated and hand-crafted art nouveau design expressing itself brilliantly in each location while still allowing each retail store to also thoughtfully represent the culture of the local community.
Designed with the ‘modern apothecary’ in mind, the flow from the initial check-in through to the expansive sales floor encourages consumers to release the anxiety that has long surrounded the cannabis plant, and to treat each visit as the beginning of a journey to a positive cannabis experience. Sales associates, cleverly called Herbmasters, offer a friendly greeting but then allow the dazzling displays of cannabis flower, concentrates, edibles, accessories, apparel, and more to communicate with the customer; a language that SPI is fluent in.
“Perhaps the best part about working with the team at The Herbary is that they gave way to the process and trusted us to dig in and create a retail experience that speaks to the brand’s ethos and identity.” says the SevenPoint Interiors team. “The results speak for themselves. The London experience joins Whitehorse, Kingston, Richmond, and the Meadowlands locations as the epitome of cannabis retail excellence.”
Cannabis consumers are demanding a higher-grade retail experience and they deserve a higher-grade retail experience. When a brand like The Herbary recognizes that demand and makes the commitment to meet it by collaborating with proven design titans like SevenPoints Interiors, consumers now get what they have always deserved.
We are happy to make VP of Global Retail Development, Danielle Marzarella and Head Designer and Creative Director Desmond Chan and Randy Simmen of SevenPoint Interiors, along with the founders of The Herbary available for interviews.
ABOUT SEVENPOINT INTERIORS
SevenPoint Interiors’ is a premium retail design and manufacturing company specifically designated to the cannabis space – serving as a one-stop-resource by providing turnkey solutions to elevate the cannabis industry. Founded in 2017, as a division of Visual Elements Manufacturing – a leading retail design and manufacturing creative agency based in Toronto, Canada working on projects globally – SevenPoint Interiors is focused on enhancing the cannabis experience for patients and dispensary owners. With vertically integrated solutions, state-of-the-art commercial-grade equipment with manufacturing capabilities to execute custom fabrication and specialty finishes, the firm has strategically placed itself in a position to support multiple types of clients and retail projects inclusive to all budgets.
