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New Frontier Data Data

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Optimizing Current Customers without Engaging New Ones is an Unsustainable Model

Cannabis dispensaries make a significant marketing investment in engaging and optimizing current customers. Afterall, repeat customers are the lifeblood of a dispensary … right?...
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Growing Legal Cannabis Starts with Transitioning Illicit Consumers

The fastest path to growth for legal cannabis is transitioning consumers from the illicit market. Retailers are the heartbeat of the cannabis industry, but...

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