Are Retailers Prepared to Leverage the Cannabis Data Boom?
Cannabis retail has come a long way since the early days, and with consumption and sales breaking new records year-over-year, dispensaries now are working...
Revolution Micro: Rugged Design, Precision Performance
The global cannabis industry surpassed the $20 billion revenue mark in 2020. Technological advances undoubtedly played a critical role in the industry’s growth to...
Age of Enlightenment
Brands and dispensary operators have grown accustomed to hearing “no” when it comes to many new-age marketing tactics. Fortunately, a more enlightened way to...
Digital Advertising Unlocked: Playbook for A Less Obvious Strategy
Your business is not a dispensary and you don’t touch the plant, so... You don’t want to reach cannabis consumers?
Wrong.
So many companies have limited...
RXDco: Evolving Markets Require Packaging Innovation
The introduction of branded packaging was a watershed moment in cannabis’s evolution from illegal drug to legitimate consumer-packaged-goods category. Branded packaging allowed producers, manufacturers,...
The Importance of Consistency in Cannabis Cultivation
In the cannabis industry, consistency is an evident problem for both suppliers and consumers. Cannabis may be a plant, but cannabis products are considered...
Stache: Dab Rigs for Everyday People
Concentrate sales were up 40 percent year-over-year in 2020. An increasing number of consumers are taking the plunge into dabbing, but they’re finding traditional...
Is Heat-Not-Burn Technology the Future of Cannabis?
As early as the late 1980s, tobacco companies explored alternatives to the traditional combustion methods of tobacco consumption. Before even the first e-cigarette was...
Cannabis Dispensary Visitor Profiles
Enlighten is known for its widespread utilization in the cannabis industry. Our SmartHub platform is the leading solution for things like in-store TV menus,...
Introducing House of Saka Spark ‘Mimosa’ Infused Sparkling Beverages
If California-based cannabis-infused beverage producer House of Saka has proven one thing, it’s that it is not afraid to zig when everyone else is...
