About a year after enrolling at Golden West College, Bri Finell met a fellow student who managed a ShowGrow in Santa Ana, California.
“Right when I heard that, I knew I wanted to work there,” recalled Finell. “So, every day I bugged her until she gave me a chance.” And Finell made the most of it. Although her background in cannabis was limited, she was a fast learner and passionate about the plant. Her retail philosophy is simple: Get to know the patients and figure out exactly what they seek.
The 2,000-square-foot Santa Ana ShowGrow, which opened in December 2015, is known for its staff of friendly, accessible, and knowledgeable budtenders; a wide-ranging menu; and customers who return again and again. “I really love helping the patients find what they need,” said Finell.
HOBBIES
I love to go to the beach. It’s always so calming. I’ve always loved taking pictures and saving memories, too. I have a wall in my room where I put a lot of my pictures, and I love to look at them every day.
PASSION OR CAREER?
Both! I love what I do, and I want to grow with ShowGrow and the industry. I love making sure the patients are helped with whatever they come in for and introducing them to everything we have.
ASKED/ANSWERED
The biggest misconception new patients have is they don’t realize we have certain products that will not get them “high.” A lot don’t know there are many products that will simply let them relax.
INVENTORY CONTROL
I do the ordering with the vendors that we have already in our shop. We have someone else that deals with outside vendors who bring in samples.
TESTING
Some things are way too strong for me, but I try to test out the products at home. I like to be able to tell patients my own experiences with the products.
ADVICE
You have to really prove yourself. Once you really feel like you have earned it, ask what you can do to improve.
SHOWGROW: 1625 E. St. Gertrude Place,Santa Ana, CA 92705
WEEDMAPS RATING: 4.8 of 5 stars
MOTTO: “Cultivating Change”