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How to Create a Dynamic Salesfloor

The pandemic accelerated the retail sector’s adoption of ecommerce, some pundits say by as much as five years. A recent survey by Big Commerce...
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Dispensary Design Trends for 2021

My first dispensary design assignment for mg Magazine in early 2019 took me into the affluent Los Angeles neighborhood of Woodland Hills to profile...
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5 Dispensary Merchandising Best Practices for Better Sales

In certain retail industries, engaging with a salesperson usually is required to close a sale. Car dealerships, cell phone stores, and real estate transactions...
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Tips for Making the Most of 420

Although cannabis sales typically rise on and around April 20 (colloquially 420), operators need to make sure they are ready to deal with the...
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Retail Sales Data and Cannabis Products to Boost Your 420 IQ

Although 420 has become a national day of celebration for consumers, it’s typically a very busy day for cannabis retailers. For operators and managers...
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How the Pandemic Is Influencing Packaging Design

Something must have happened to people during the pandemic. I think being cooped up has caused some creative types to let their minds wander,...
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Cannabis Marketing 101: Merchandising Tips from Greenlane’s Lauren Drury

Merchandising, also known as display marketing, is the presentation of products in visually appealing ways in order to generate consumer interest and improve sales....
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Urbn Leaf: Spreading San Diego Chic

Urbn Leaf was among the first cannabis retailers to recognize the outsized role sharp interior design would play in the burgeoning adult-use market. The...
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Spring 2021 Cannabis Dispensary Buyers’ Guide

The humble cannabis dispensary buyer has one of the most powerful roles in the industry. Acting as a gatekeeper between the entire supply chain...
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Optimizing Online Menus to Guide Product Discovery

The COVID-19 pandemic brought about many changes in our daily lives. While it remains to be seen which of these will persist in a...