CALGARY, AB – Simply Solventless Concentrates Ltd. (SSC) appointed Mr. Ananth Krishnan Chief Financial Officer effective August 25. Krishnan brings to SSC over twenty years of experience in investment banking, investment management, financial planning & management, investor relations, strategy, corporate development, commercial negotiations, and cannabis operations. Prior to joining SSC, he served as Vice President, Strategy & Corporate Development with Aurora Cannabis Inc.
During his six years with Aurora, he led the company’s capital raising efforts, executed numerous M&A transactions, and played a pivotal role in the company’s rapid growth, international expansion, and capital structure management. He was part of a core Aurora leadership team that planned and executed on a strategic business transformation that saw Aurora emerge as the global leader in medical cannabis, with a strong balance sheet, and industry leading EBITDA and free cash flow generation.
Krishnan began his career in investment banking at Canadian bank-owned dealers, where he gained valuable capital markets and transaction experience. Since leaving investment banking, he has held progressively senior finance positions in portfolio management and private equity, where he sourced, evaluated, and executed value focused acquisition opportunities across a variety of industries. He is a Chartered Financial Analyst and holds a Bachelor of Commerce degree from the University of Calgary.
Jeff Swainson, President & CEO of SSC, said, “Ananth is a respected leader with deep and meaningful experience, and we are honoured that he made the decision to join SSC. We are executing a transformational business plan, having expanded revenue from $7.0 million in 2023 to nearly $50.0 million annualized in Q1 2025, and we believe that we are positioned to become a true leader in the cannabis industry through continued operational execution and industry consolidation. Successfully executing on this mandate requires exceptionally talented leaders, and Ananth’s unique experience, combined with his exceptional reputation and talent, will contribute greatly to executing on this plan. Ananth is a believer in SSC, and we believe that he will play a significant role in building SSC, and in creating meaningful value for our shareholders. From our entire team, welcome aboard, Ananth.”
In conjunction with his appointment, Krishnan has been granted a total of 1,250,000 stock options of SSC at an exercise price of $.29 per share. The options expire after five years and vest 1/3 on the date of grant, 1/3 on the first anniversary of the grant, and 1/3 on the second anniversary of the grant. Krishnan’s appointment and the option grant remain subject to the final approval of the TSXV.
About Simply Solventless Concentrates Ltd.
SSC is a public company incorporated under the Business Corporations Act (Alberta). SSC’s mission is to provide pure, potent, terpene-rich ready to consume cannabis products to discerning cannabis consumers.





