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Social Media Strategies for Cannabis Brands: What Works in 2025
A successful cannabis social media strategy requires more than just regular posting. It’s a careful balance of consistency, creativity, and strict compliance with platform...
Rewriting the Rules: Women and the New Cannabis Market
The legal cannabis industry traditionally has been overwhelmingly male-dominated in leadership, marketing, and consumer base. But as more women enter the space — or...
Cannabis Remediation Equipment: RF, X-Ray, and Ozone Solutions
Microbial contamination instantly can turn a promising harvest into a grower’s worst compliance nightmare. From processing tools and equipment to unsanitary human hands and...
High Stakes: Texas Hemp War Heats Up
AUSTIN, Texas – A new poll conducted by Baselice & Associates on behalf of the Hemp Beverage Alliance, U.S. Hemp Roundtable, and Bayou City...
How International Cultivators Can Tap into Germany’s Cannabis Market
On April 1, 2024, Germany implemented the Cannabis Act (CanG), which reclassified cannabis as a non-narcotic. The legislation made medical cannabis more accessible to...
How Fonts Drive Branding Success
Typography That Speaks to Your Audience
Typography plays a pivotal role in advertising, significantly influencing how audiences perceive and engage with your brand. The strategic...
How Joyful Marketing is Transforming Brand-Consumer Relationships
Headlines have been dominated by fear and outrage for too long — especially in the cannabis industry, where regulatory instability has caused distress. Today’s...
DLC Updates Horticultural Lighting Standards to Boost LED Efficiency
MEDFORD, Mass. – A new version of the DesignLights Consortium’s (DLC) Horticultural Lighting Technical Requirements released March 12 strengthens efforts to improve the efficacy...
Revolution Cannabis: Blending Tech Innovation with Design
After winning thirteen trophies at the recent Best in Grass Illinois Awards, Revolution’s five dispensaries safely can be said to be among the best...
Why Women Are the Power Players in Cannabis — As Consumers and Entrepreneurs
A report released by the National Institute on Drug Abuse (NIDA, a division of the National Institutes of Health) in 2024 confirmed what many...
