Decoding the New and Veteran Cannabis Consumer to Increase Sales

For an industry that was born in backwoods and back rooms across the United States, it didn’t take long for cannabis to become a...
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In-store Promotions Create Brand Loyalty

When it comes to launching any new retail product, branding, awareness, and education are essential for success. This is especially true for one of...

Progress for the Cannabis Industry on Banking?

Although the cannabis industry is experiencing unprecedented growth, there still are obstacles preventing the it from reaching its true economic potential. One of the...

Cannabis Business Moving Faster Than Regulation, Fine Results

BOSTON – Leading U.S.-based cannabis company Curaleaf Inc. was fined $250,000 by Massachusetts regulatory officials for change of ownership without approval of the state,...

The Point of Sale Is Your Point of Success

In Touchpoint #6 of the Customer Journey series, we welcomed you to the heart of the shopping experience—The Showroom. This is the confluence of...

Cannabis Career Watch | New Hires and Promotions August 9, 2019

Ayr Strategies Inc. promoted Mark Pitchford to chief development officer. Pitchford previously served as Ayr’s head of cultivation and was a founding member of...

Leveraging Dispensary Data: It’s a Treasure Trove of Information

Too many operators focus on a few bottom-line numbers and make big decisions without understanding the elements that make up a performance metric. “Our...

“Bern” One? Bernie Sanders Talks Cannabis Legalization With Joe Rogan

Cannabis legalization is backed by most of the Democratic Party’s candidates vying for the party’s nomination, with the notable exception of former Vice President...

Enlighten: Point-of-sale Media on Steroids

Serial tech entrepreneur, inventor, patent holder, and software connoisseur Jeremy Jacobs likens launching his latest endeavor to bringing beer to the desert. In 2014,...

Ray J Signs on as $1M Cannabis Celebrity Influencer

HOLLYWOOD, Calif. – Music personality Ray J has signed a $1 million contract with cannabis crowdfunding company MarijuanaStock.org to be its new chief strategic...

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