Bloom Brand Cannabis Launches In Illinois, Partners With The 1937 Group

Bloom Cannabis logo

LOS ANGELES —

Bloom Brand (the “Company”), a national leader in cannabis vape carts and devices, is partnering with IL’s leading social equity license holder The 1937 Group to produce Bloom Brand’s signature Classic strains and Live concentrates in the Prairie State. The 1937 Group is the first vertically integrated, BIPOC-owned cannabis operator in Illinois, and an ideal partner for the immigrant- and minority-helmed Bloom Brand.

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Bloom has built a strong reputation for quality vape concentrates and innovative consumption technologies in California, New Mexico, Oklahoma and Massachusetts. Bloom’s proprietary Surf vaping system is one of the most efficient and cost-effective pieces of cannabis technology available. The Surf is the most popular all-in-one vape device in New Mexico and is within the top five in California.

The 1937 Group will work with Bloom to produce some of the company’s most popular concentrate strains at its Broadview, Illinois cultivation facility. These high-potency strains are available in .5g and 1.0g formats, with strains that include Maui Wowie, Pineapple Express, King Louie and Grandaddy Purple (GDP), as well as seasonal live terpene offerings.

“We knew right away that Ambrose Jackson of The 1937 Group was deeply aligned with Bloom’s values,” said Bloom founder Vitaly Mekk. “We admire his business acumen and 1937’s grassroots ethos. This best-in-class partnership will create a consistent consumer experience. Our goal is to prove to Illinois consumers that we get the true soul of this industry.”

Bloom Brand products will be available in 1937’s adult-use dispensary, opening in February of 2023. To learn more about Bloom, visit thebloombrands.com. To learn more about The 1937 Group, visit the1937group.com.

About Bloom Brands:

Bloom Brands produces curated strains for every level of cannabis consumer. Founded in 2014 in Los Angeles by a team of immigrants and BIPOC, Bloom has since grown to one of the most quality-focused multi-state producers of concentrates and consumption technology in the United States. Bloom implemented its proprietary molecular distillation method in 2015 and launched its first enclosed, single-use vape system the following year. With a presence in California, New Mexico, Oklahoma and Massachusetts and now Illinois, Bloom continues to set a high standard for consistent, connoisseur-pleasing strains and solventless vapable concentrates. For more information, please visit thebloombrands.com.

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