Cannabis Culture Brand “Burb” Launches In California

a photo of a woman holding a cannabis package on the left and a close up image of a glistening nug on the left

VANCOUVER — Burb Cannabis Corp. (“Burb” or the “Company”), a global cannabis lifestyle brand and retailer, announced its launch in California on April 20th, landing at top dispensaries, including Cookies, High Times, The Pottery and Mainstage, to name a few.

Burb is best known for its dedication to community and culture, through its four stores in Vancouver’s tri-city area, premium cannabis accessories and apparel line, and Light Culture podcast, hosted by Paper Magazine Co-Founder David Hershkovits. The company’s expansion into the U.S. is marked by the debut of its inaugural branded cannabis products, bringing BC strains “Beaver Tail,” “Butter Tarts” and “Zyrup” to the world’s most mature and competitive market, and network of discerning dispensaries.

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“We are west-coast OG and breathe the rich history of BC Bud into all extensions of our brand,” said CEO, Co-Founder and Creative Director John Kaye. “British Columbia has gained worldwide notoriety for breeding and cultivating premium, award-winning craft cannabis strains. We’re honored to bring this legacy, experience and passion to California through careful curation and proprietary innovation.”

BURB LAUNCH STRAINS:

Beaver Tail – An indica-dominant hybrid that crosses Pink Gelato with Kush Mints 11. Beaver Tail is high in THC and offers a heavy, relaxing body high with THC that ranges from 26% to 31%.

Butter Tarts – A proprietary indica strain that crosses Biscotti with Zkittlez. Butter Tarts produces a strong body and head high with a sweet and creamy aroma. THC ranges from 26% to 31%.

Zyrup – An indica-dominant hybrid that crosses Cereal Milk with White Runtz. Zyrup is sweet and gassy on the nose. THC ranges between 25% to 30%.

Burb believes in cannabis sales funding community and cultural initiatives. Since 2018, the company has created spaces and experiences that bring people who love cannabis and culture together through events, content, products and activations, in Canada and the United States. The company also supports local charities and non-profit organizations with large annual donations.

For more information, please visit: www.shopburb.com.

About Burb

Burb is honouring the legacy and designing the future of cannabis culture through its network of licensed retail stores, innovative THC products, cut/sew apparel and weekly podcast hosted by David Hershkovits (co-founder of Paper Magazine). As a BC-based private retailer of recreational cannabis, we’re legacy minded and committed to ensuring that high quality craft cannabis continues to define the culture of BC both regionally and on a global level. Our stores act as community centres that celebrate the plant and preserve the culture associated with it. We are inclusive, authentic and promote diversity and culture in all endeavours.

Sales inquiries, please contact: [email protected]

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