ST. LOUIS – Missouri music, football and cannabis fans crowded SWADE Dispensaries last weekend to enjoy a series of concerts from retired National Football League offensive tackle-turned musician Kyle Turley as he promoted the launch of his popular Heaterz infused pre-roll under his brand, Revenant, which is being brought to Missouri through BeLeaf Medical.
“It is truly a thrill to bring this amazing brand from Revenant to cannabis consumers in Missouri,” said Jason Nelson, CEO of BeLeaf Medical and SWADE Cannabis. “Kyle’s second career as a musician has been amazing to witness, and of course he still has fans here that remember his year with the Rams in St. Louis. Now he and his retired NFL partners are doing amazing work in the cannabis industry and we have been anxiously awaiting the launch of Heaterz.”
Revenant is a multi-state aspirational cannabis brand founded by Turley and fellow retired NFL players Eben Britton and Jim McMahon. Revenant was created with a mission to provide humanity with an alternative to harmful pharmaceuticals and opioids, with overall mental and physical well-being in mind. A mutual respect and understanding of the healing principles the cannabis plant provides brought Turley, Britton and McMahon together and fuels their company’s desire to share it with the world.
“Revenant is a great example of how cannabis businesses can be a driver of positive change in the world, and we are very grateful to be able to offer it to our customers,” Nelson said. “In addition, the events this weekend with Kyle were a great reminder of what we do best in the cannabis space: bring people together for a good time.”
BeLeaf Medical is bringing Revenant’s Heaterz line in .65 gram infused pre-rolls, which are available now at all SWADE Cannabis Dispensary locations. The weekend-long launch celebration featured acoustic performances by Turley, followed by guest appearances at all SWADE locations. Turley launched a music career after retiring from the NFL in 2007 and has released multiple studio recordings as well as toured with top national music acts.
About BeLeaf Medical
From its origins as a nonprofit focused on providing high-quality, full-spectrum hemp oil for medical patients, BeLeaf Medical has grown to become a leading force in Missouri’s expanding cannabis industry. As a vertically integrated cannabis company, BeLeaf Medical utilizes state-of-the-art cultivation, manufacturing and production facilities to develop high-quality cannabis products for Missouri patients and consumers. The company’s brands include premium flower and ediles company Sinse Cannabis, community-focused value brand CuCo (Culture Collective), and Amend, developer of medically focused THC tincture, balms, lotions and suppositories. BeLeaf manages five SWADE Cannabis retail locations in the St Louis area, each focused on providing responsible, community-forward stewardship of brick-and-mortar dispensaries. For more information about BeLeaf Medical, visit beleafmedical.com.
About Revenant Holdings
Revenant Holdings curates an impressive collection of leading cannabis brands to suit diverse consumer lifestyles, serving both seasoned cannabis connoisseurs and those venturing into the world of cannabis for the first time. Our portfolio of brands offers an unparalleled selection, delivering top-tier cannabis experiences that are consistent in quality.