LOS ANGELES – Island, a leading cannabis company and preroll pioneer based in Southern California, has launched its limited-edition Home for the Holidays Preroll Collection, a celebration of the various ways Californians will be settling in at home this holiday season. Island maintains a more approachable view of cannabis and its holiday-inspired collection is meant for regular users and seasonal enjoyers alike. Now available for purchase, a portion of the capsule collection’s sales will benefit the Last Prisoner Project, an organization dedicated to releasing and rebuilding the lives of those who have suffered from cannabis criminalization.
“Our Home for the Holidays Preroll Collection will be the perfect complement to this joyful time of year,” said Lindsay Berg, Vice President of Marketing at Island. “We want people to enjoy our festive prerolls with friends and family while being mindful of those who don’t have that privilege.”
Island’s Home for the Holidays Preroll Collection features three limited-edition strains:
- Be merry and bright with Mistletoe Haze, a limited-edition sativa that invites a warm, cerebral buzz perfect for cheerful day at home with friends and family.
- Cozy up with Fireside Cookies, a delectable limited-edition indica for channeling all the indulgent comforts of being home for the holidays.
- Celebrate the season with Champagne Confetti, a sweet and festive limited-edition hybrid to make your at-home holiday as merry as a palm tree with Christmas lights.
Featuring festive gift-worthy packaging, each strain is available as a Classic preroll or in a Mini preroll five-pack. When each of the three Classic boxes is put together, consumers can create an urban holiday scene. The Mini five-packs have a different personality to match each of the three strains. The Mistletoe Haze package depicts a cozy cabin on a freshly-powdered slope while the Fireside Cookies pack illustrates a relaxing desert holiday, complete with a campfire and a starry night. The Champagne Confetti Minis are ready for celebrations, with an intimate party at a Palm Springs mid-century home pictured on the pack.
Island’s handcrafted prerolls have always been made with premium flower and the Home for the Holidays Preroll Collection is no different. Through its Endless Harvest, Island sources top-quality flower from a vast network of best-in-class farm partners throughout California. In addition to fresh product from growers, Island has implemented new packaging to ensure its Mini five-packs are among the freshest available. Island’s Mini five-packs come in a recyclable tin container and have the only heat seal available on the market, ensuring a level of freshness that is unmatched by competitor prerolls.
Consumers can feel even better with the purchase of a Collection product, as a portion of the sales for each will be donated to the Last Prisoner Project. This organization is committed to freeing every prisoner of the unjust war on drugs, starting with those in prison for cannabis offenses that are legal in most states. Island has partnered with the Last Prisoner Project to shine a light on the individuals who are serving time for cannabis while others get to freely enjoy it at home. Each strain and illustration are reminders to appreciate the lasting memories the holiday season affords us.
Island’s Home for the Holidays Preroll Collection is available on Eaze and at select dispensaries across California. The Classics are priced at $8 each and the Mini five-packs are $29.50 each.
More information on the Collection and where to purchase the limited-edition prerolls can be found at www.island.co
About Island
Island is a leading cannabis company and preroll pioneer based in Southern California. Founded in 2014 by CEO Ray Landgraf, Island was one of the first operators to bring brand vision and CPG perspective into the blossoming cannabis industry. Widely recognized as a leader in innovation and compliance, Island is headquartered at the former Body Glove offices in Redondo Beach and has manufacturing operations in Oakland, Calif. Island products are now distributed in over 300 retail locations and via delivery services, including Eaze. Island’s passion for exploration and inclusion is reflected in its high-quality, straightforward products.
More information about Island and its products can be found at www.island.co.
About Last Prisoner Project
The Last Prisoner Project (LPP) is a coalition of cannabis industry leaders, executives and artists dedicated to bringing restorative justice to the cannabis industry. LPP is dedicated to releasing cannabis prisoners and helping them rebuild their lives. As the United States moves away from the criminalization of cannabis, giving rise to a major new industry, there remains the fundamental injustice inflicted upon those who have suffered criminal convictions and the consequences of those convictions. Through intervention, advocacy and awareness campaigns, the forces behind the Last Prisoner Project will work to redress the past and continuing harms of these unjust laws and policies and are dedicated to making sure that every last victimless cannabis prisoner walks free. Visit www.LastPrisonerProject.org or text FREEDOM to 24365 to donate and learn more.
