NEW YORK — Maverick Public Relations (MPR), a boutique communications agency specializing in the sustainable technology, clean energy, biotech, agribusiness, and cannabis sectors, has established an office in New York City, led by Bree DeVita, Vice President of Media & Influencer Relations.
“Opening an office in New York City marks a significant milestone for Maverick Public Relations. After spending the first half of my career in New York City, it has been a goal to establish a presence there for my own company. This move is not just about geographical expansion; it’s about strategically positioning ourselves in the heart of where conversations happen, trends are set, and networks are built,” said Shawna Seldon McGregor, founder and CEO of Maverick Public Relations. “Bree has an incredible ability to intuitively understand a client’s industry and individual business needs. She possesses the kind of skills you only find in people once in a lifetime. There’s no one better to lead this charge.”
This strategic expansion aims to support current media partnerships while implementing future planned initiatives. DeVita’s responsibilities include fostering journalist relationships, engaging key influencers, and serving as Maverick’s representative at some of the most important and influential events in the world. DeVita oversees public relations programs across a variety of industries, including health and wellness, sustainable technologies, professional associations, and the regulated cannabis industry.
“Spearheading this pivotal expansion into New York City offers an unparalleled platform for Maverick Public Relations to amplify our clients’ voices, forge influential partnerships, and stay at the forefront of industry trends,” DeVita said. “My role here is to focus on leveraging the city’s vibrant media landscape to enhance our clients’ visibility, engage with key stakeholders, and cultivate meaningful relationships with influencers who resonate with our clients’ ethos. In New York City, we’re not just opening an office; we’re unlocking a world of opportunities to elevate our communications strategy and drive our clients to new heights.”
Maverick Public Relations was established in 2018 following McGregor’s more than two decades of experience in New York City and Denver. Headquartered in Denver, the agency has offices in New York City, Los Angeles, Miami, Nevada, Europe, and Mexico. Maverick PR is a member of the Crisis Ready Institute, PRSA and Newsweek Expert Forum. The agency regularly receives accolades, including PRSA Colorado Gold Pick (2023), Best PR Firm by Cannadelic (January 2023), Green Market Report (April 2022), and mg Magazine (June 2022).
About Maverick Public Relations
Maverick Public Relations is a boutique communications consultancy focused on providing big agency experience with outstanding client service. Offerings include public relations, media training, investor relations, content development, thought leadership development, speaking engagements, response strategy/crisis management, and event support. Continue the conversation on LinkedIn and Instagram.
