The Parent Company Appoints Roz Lipsey as Executive Vice President of Operations & Wholesale

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SAN JOSE, Calif. — TPCO Holding Corp. (“The Parent Company” or the “Company”) (NEO: GRAM.U) (OTCQX: GRAMF), a leading consumer-focused California cannabis company, today announced the appointment of Roz Lipsey as Executive Vice President of Operations & Wholesale effective June 6, 2022. In this newly created role, Ms. Lipsey will focus on implementing operational efficiencies and cost-saving initiatives across the Company as well as the continued growth of the Company’s omni-channel retail platform.

Ms. Lipsey brings over 25 years of experience in evaluating and scaling businesses and products for success. Prior to joining The Parent Company, Ms. Lipsey served as Chief Operating Officer of MedMen, where she led the strategic initiative to evolve their California distribution platform to a more cost-effective drop ship model. Prior to being appointed Chief Operating Officer, Ms. Lipsey held the positions of Senior Vice President of Business Operations as well as Vice President of Wholesale at MedMen.

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“I am delighted to welcome Roz to our leadership team,” said Troy Datcher, Chief Executive Officer and Chairman of The Parent Company. “I look forward to working with her and leveraging her deep operational expertise and industry insight as we execute towards our goal to deliver cost-savings and profitability improvements across our business. The strong leadership team we have built will be instrumental as we continue to implement our strategy focused on high-quality revenue, which combined with our consumer-first approach and robust footprint, strongly positions us to become the number one consumer choice in California.”

Prior to entering the cannabis industry almost a decade ago, Ms. Lipsey held numerous leadership positions in a diverse range of industries, including real-estate development and manufacturing. Over the course of her career, she has accomplished many strategic goals including successfully transitioning operations by reworking product line designs, diversifying market channels or signing key manufacturing partnerships which lowered overall operational expenses and increased margin. Ms. Lipsey began her private sector career in the agricultural industry, as Director of Business Development for a vertically integrated cotton company located in California and Arizona. Ms. Lipsey received a Bachelor of Economics degree from Allegheny College and a Masters in Business Administration from Kent State University.

About The Parent Company

The Parent Company is a leading consumer-focused, vertically integrated cannabis company with eleven retail locations, six delivery hubs and a curated product portfolio including Monogram by Shawn “JAY-Z” Carter, Caliva, Mirayo by Santana, Fun Uncle and Deli.

The Parent Company is committed to leveraging its status to help build a more equitable cannabis industry.  Its social equity venture fund aims to eliminate systematic barriers to entry and provide minority entrepreneurs with meaningful participation, growth, and leadership opportunities in the multibillion-dollar legal cannabis industry.

Shares of The Parent Company common stock are traded on NEO Exchange under the ticker symbol “GRAM.U” and on the OTCQX under the ticker symbol “GRAMF.”

For the latest news, activities, and media coverage, please visit http://www.theparent.co or connect with us on Instagram, LinkedIn, and Twitter.

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