CHICAGO — WYNK, an award-winning THC seltzer brand, partnered with Riot Fest 2024. Riot Fest is a three-day punk rock festival known for its diverse lineup and dynamic music and entertainment experience. The natural collaboration with Riot Fest aligns with WYNK’s mission of elevating social moments through contemporary adult beverages.
Angus Rittenburg, CEO of WYNK, shares his enthusiasm, “By integrating our premium THC seltzer into one of the most beloved music festivals, we’re offering attendees a new way to enjoy their social experiences.”
WYNK’s multipart sponsorship features the “RIOT FEST WYNKEND” Sweepstakes, offering one grand prize winner the ultimate Riot Fest experience. The grand prize includes:
- Two 3-Day ‘Deluxe’ Passes to Riot Fest 2024
- A Year’s Supply of WYNK
- $1000 Hotel Credit
- $200 in credit at the Official Riot Fest Merchandise online store
- Exclusive swag and branded items
- Additional exciting experiences provided by WYNK
Four runners-up will each receive two 3-Day General Admission Passes to the festival.
In addition to the sweepstakes WYNK will execute branding across the entire festival, including:
Brand Activation Space: WYNK will offer free samples in a high-traffic, 20’x20′ exhibition space in the general admission area. This space will be prominently featured on the Riot Fest App and map.
Festival Concession Integration: WYNK will be included on all concession area menu boards across various sections of the festival, such as General Admission, VIP, Deluxe, and Guest & Press areas.
Product Experiences: WYNK will offer exclusive product experiences through targeted sampling in the Artist, Press, and Guest Lounges, while also engaging festival-goers with captivating video content displayed on performance stage screens throughout the event.
Giveaway: WYNK is hosting a ticket giveaway in partnership with Binny’s, offering two lucky winners a 3-day pass for themselves and a guest.
“We are excited to partner with WYNK on this year’s Riot Fest,” says Max Wagner, Director of Business Development of Riot Fest. “We know our attendees will enjoy this fresh twist on social drinking in beautiful Douglass Park.”
Riot Fest 2024, which will take place in Chicago’s Douglas Park September 20-22, promises an electrifying lineup, including headliners like Fall Out Boy, Beck, and Slayer. This high-energy roster ensures an unforgettable experience for all festival-goers.
About WYNK
Established in 2021, WYNK is an award-winning, hemp-derived 1:1 THC:CBD, zero-calorie seltzer. Known for its alternative approach to functional beverages, WYNK stands for promoting social wellness through connection, offering a compelling alcohol alternative for younger generations seeking new ways to enjoy social drinking. Committed to safety, quality, and transparency, WYNK is at the forefront of the responsible cannabis beverage movement. WYNK is available online for purchase in 37 states and sold in retail stores in 12 states.
About Riot Fest
Riot Fest is a three-day punk rock music festival that takes place annually in September at Douglas Park, Chicago, IL. Known for booking reunions, guest performances, and full album performances, the festival also features other genres such as punk, rock, alternative, and metal music. In addition to music, Riot Fest includes vendors, carnival rides, food, sideshow performers, and more.
