Tag: packaging
Automation is Standardizing the Cannabis Industry
Standardization occurs when the majority of businesses in an industry adopt the same processes or create certain products in a shared, consistent manner. Consider...
Why Dispensaries and Brands Need Effective Secret Shopper Programs
Traditional consumer packaged goods companies have relied on “secret shopper” programs since the 1970s to collect valuable feedback on brands and services in real...
High Spirits: Branding Cannabis Beverages the Right Way
Dry January, sober-curious, mindful drinking… The list of contemporary slang for reducing alcoholic beverage consumption grows lengthy, indicating just how devoted people are to...
Your Packaging Doesn’t Have to Speak in Riddles
“A riddle wrapped in a mystery inside an enigma.”
Sir Winston Churchill’s immortal words often arise in my mind when I’m trying to untangle a...
Packaging: Containing Your Brand
They say you can’t judge a book by its cover, but packaging often makes or breaks retail sales. Brands spend months cultivating gorgeous flower...
The Future is Automated
The cannabis industry has experienced a technological revolution in recent years, with the integration of Industry 4.0 technologies throughout its value chain. Professionals in...
Edibles Consumers Desire High-Potency Product Packaging
Edibles are an invaluable segment of the cannabis industry. From classic THC-infused brownies to flavorful fruit-filled gems, edibles have captivated the imagination of medical...
Packaging: Beyond the Aesthetics
Brands long have recognized the importance of packaging as a means of conveying their ethos, brand promise, and moral compass. Packaging plays a significant...
Packaging: Where Artistry Meets Innovation
Step into a cannabis retail store, and you’ll find one of several scenes. You may see shelves and display cases filled with eye-catching, colorfully...
Are You Harming Your Brand with Mylar Bags?
Opinions differ about what makes a cannabis product successful. Most base their opinion on things like potency, terpenes, and which cannabinoids are present. But...
