Vive Cal

5 Hot Consumer Packaging Trends

Smithers Pira, a market research firm for the printing, packaging, and paper industries, defined five packaging trends that affect consumer purchasing decisions. Sustainability: With concerns...
DesigningForWomen

To Appeal to Real-World Women, Ditch the Stereotypes

It’s another day at the office, and I’m staring at a request-for-proposal that states the brand’s goal is “to empower soccer moms.” My skin...
Kary Radestock Hippo Packaging 110118 0M7A3462 MG magazine

Hippo Packaging’s Kary Radestock Gets It All Wrapped Up

Hippo Packaging’s Kary Radestock isn’t only about designing pretty packages. She and her team create consumer experiences. With attention to detail, innovative packaging and branding...
Zen Leaf Illinois dispensary

Zen Leaf Illinois: Making a Buck and Making a Difference

Newsman Tom Brokaw once said “It’s easy to make a buck. It’s a lot tougher to make a difference.”  Thanks to undertaking a series...
Bloom Farms display mg magazine

All Dressed Up: Cannabis Packaging Goes Glam

Product packaging is a delicate blend of art, science, and technology. Not only must the container protect consumer goods during storage, shipping, and distribution,...
cannabis flowers mg magazine

Perks of the Trade: Employee Benefits in the Cannabis Industry

As more states legalize cannabis and the markets in legal states continue to mature, the industry is experiencing a commensurate rise in job postings...
CBD hemp legalization mg magazine

The Farm Bill Legalized Hemp. Don’t Celebrate Just Yet.

WASHINGTON, D.C. – By legalizing industrial hemp as part of the Agriculture Improvement Act of 2018 on Thursday, Congress and the president gave the...
signature Dana Cisneros legal letters of intent mg magazine dec2018

LOIs, MOUs, and the Statute of Frauds

In any business relationship, lack of written documentation is a very dangerous thing. Take, for example, the almighty letter of intent (LOI) and its...
Dameon Guess Jakprints mg magazine

The Colorful Story of Jakprints’ Dameon Guess, Printing and Packaging Pro

Without access to a time machine, it’s impossible to go back and tell your younger self a fiery love for skateboarding, performing music, and...
Taylor Tim Blake Emerald Cup mgmagazine

Tim and Taylor Blake Talk About The Emerald Cup’s Evolution

Each year, The Emerald Cup manages to get larger and more complex and yet retain its unique, authentic vibe. The event’s consistency is rooted...

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