Canopy USA Completes Acreage Acquisition
SMITHS FALLS, Ontario, and NEW YORK - Canopy USA LLC, a subsidiary of Canopy Growth Corporation, has completed its acquisition of Acreage Holdings Inc. Canopy USA now owns 100% of the issued and outstanding shares of Acreage.
Together with the...
The Future of B2B Marketing
Let’s address the elephant in the room: Some people think business-to-business (B2B) marketing is dull and tedious. Compared to consumer marketing, you’re dealing with longer, more complex sales cycles, the target audience is more...
Boosting and Preserving Cannabis Terpene Profiles Naturally
The cannabis industry is growing more sophisticated by the day, with both cultivators and consumers paying closer attention to the subtleties that define a premium product. One of the most sought-after qualities in cannabis...
11 Clever Marketing Campaigns with Serious ROI
Some marketing techniques stand the test of time. The best ones often are uncomplicated, sustainable over a long period, and deliver a hefty return on investment. Those factors are especially important when economic conditions...
Health Canada releases New Data on Cannabis Use
OTTAWA, ON - The results from the annual Canadian Cannabis Survey provide a snapshot of public health and public safety data on cannabis in Canada. Health Canda published the 2024 Canadian Cannabis Survey (CCS) results...
Organigram Acquires Motif in $90-Million Deal
TORONTO -- Organigram Holdings Inc., a leading licensed producer of cannabis, acquired 100% of the issued and outstanding shares of Motif Labs Ltd. for upfront consideration of $90 million, consisting of $50 million in...
The Tea on THC: A New Awareness Campaign Led by Colorado School of Public...
DENVER -- The Colorado School of Public Health (ColoradoSPH), in partnership with Initium Health, unveiled a first-of-its-kind public awareness campaign, The Tea on THC. The initiative educates Coloradans on the often-overlooked health risks of high-concentration...
Seaside Cannabis Company Celebrates 2 Awards in 1 year
ORLEANS, Mass. -- Seaside Cannabis Company is proud to be celebrating not only its 1st year of operations, but also winning 2 prestigious awards: the NECANN 5-Star Retailer Award and the Cape Cod Times Community Choice...
iAnthus to Settle Ninth Square Capital Litigation with All-Stock Transaction
NEW YORK and TORONTO - iAnthus Capital Holdings Inc. provided an update about the previously disclosed legal proceedings involving Ninth Square Capital Corporation. Ninth Square served a statement of claim on August 8, 2019 against iAnthus,...
Snoop Dogg Launches Cannabis Lifestyle Marketplace
LOS ANGELES -- Snoop Dogg expanded his Smoke Weed Every Day (S.W.E.D.) cannabis brand by launching the e-commerce site, SWED.com. The direct-to-consumer marketplace builds off the openings of a S.W.E.D. dispensary in Los Angeles and...