BOULDER, Colo. –
Top cannabis-infused edibles company Wana Brands is reaching out to new customers–and celebrating current ones–through a summer full of product innovation, first-of-their-kind events, and more than $15,000 in premium giveaways.
As in past years, Wana’s trailblazing “Quick” line will take front and center in the company’s summer celebrations, with a brand new Lime Margarita-flavored CBG/CBD/THC ratio gummie offering consumers a uniquely social and relaxing Delta-9 high that takes effects in just 5-15 minutes. Innovations like this one – and new non-intoxicating Wana Optimals Quick Calm stress relief gummies, another fast-acting, CBG-powered product – are part of Wana’s mission to unlock new ways for cannabis to address a range of recreational and wellness goals.
A crucial part of Wana’s mission involves reaching out to new consumers, many of whom may not have previously considered cannabis as a potential wellness tool.
“Cannabis has the potential to help a range of people seeking a variety of wellness and recreational goals, and we’d like to connect with those who want to learn more,” explained Nancy Whiteman, CEO of Wana Brands. “Wana’s team develops science-driven products to innovate how we can approach relaxation, recreation, anxious feelings, sleepless nights and creativity. If you are new to cannabis or haven’t visited a dispensary in a long time, you will be surprised at how cannabis has evolved as a recreational and wellness tool.”
In an effort to reach this previously untapped audience, Wana will visit multiple events beyond the traditional parameters of the cannabis industry, including PBS-sponsored concerts at Red Rocks and games and watch parties for the Colorado Summit Ultimate Disc League.
Additionally, Wana seeks to incentivize new consumers – and reward loyal ones – through a nationwide giveaway campaign. “Enhance Your Summer” also includes a sweepstakes program offering an entry for each Wana purchase made from now through Labor Day. Premium prizes will be drawn every week, including custom swag from brands like Cotopaxi, Apple, Yeti, RTIC, and – for one lucky consumer – a $10,000 dream vacation (or cash of equal value). To enter, simply upload a proof of purchase at wanabrands.com/enhanceyoursummer.
Wana’s “Enhance Your Summer” Product Lineup:
Wana Quick Lime Margarita 1:1:1: Just in time for summer, Wana’s Quick version of its CBG-forward gummie is the ideal edible for seasonal social functions, from barbecues to days at the beach. Every serving contains 5mg each of THC, CBD and CBG. Cannabigerol (CBG) is a cannabinoid known to produce a relaxed, alert and focused effect, while cannabidiol (CBD) has been shown to relax muscles, help relieve pain and may even minimize anxiety. When combined in equal parts, the result somewhat calms the effects of THC, providing a pleasant, more relaxed experience.
Wana Classic Passionfruit Pineapple 1:1:1: Wana’s first CBG/THC/CBD product, this CBG-forward gummie contains 10mg CBG, 10mg CBD and 10mg THC per serving. Early consumer feedback suggests that the Passionfruit Pineapple 1:1:1 formulation results in a relaxing-but-inspiring high that’s especially well suited toward creative endeavors and social interaction.
Wana Optimals Quick Calm: A cannabinoid-powered gummie comprised of 1mg THC alongside 10mg CBD, 10mg CBG, 50mg L-Theanine and 30+ stress-relieving terpenes, Quick Calm offers a fast-acting option to relieve anxious feelings with little to no intoxication in just 5-15 minutes.
Wana Optimals Stay Asleep: Each dream berry gummie contains 20mg CBD for calming and relaxing effects and promoting REM sleep; 5mg CBN, which can lower stress, relieve tension, and alleviate physical discomfort; 5mg CBG for its relaxing and anti-inflammatory effects; 10mg THC, which works with the CBD to help regulate the body’s circadian rhythm; and 30+ specialized terpenes that induce sleepiness.
Wana Optimals Fast Asleep: Fast, effective and innovative, each gummie is created to onset in less than 15 minutes. Each dream berry gummie includes 10mg CBD, 2mg CBN, 2mg CBG, 2mg THC, 1mg melatonin and 30+ sleep-inducing terpenes.
Quick Fast-Acting Gummies: Fast-acting Wana Quick gummies are a summer staple due to their quick onset nano-encapsulation technology, shorter duration and unique Delta-9-THC effects – similar to smoking or vaping – that make them well suited for time-limited social events. Available in Indica, Sativa, and THC/CBD 1:1, all containing 10mg per gummie, Quick gummies come in unique flavors such as Strawberry Margarita, Peach Bellini, Island Punch, and Appletini.
All Wana gummies feature Wana’s vegan recipe using real fruit pectin and all-natural organic sweeteners. With no high-fructose corn syrup or animal-derived gelatin, Wana gummies are melt-proof in even the hottest weather. Wana Brands leads the industry in innovation with an expanded product portfolio featuring a range of different cannabinoid ratios as well as a variety of different dosages, onset times and duration of effects. To find Wana products offered near you, visit wanabrands.com/find.
Wana Brands: Enhance Your Life
With North America’s largest distribution footprint, cannabis edibles producer Wana Brands is a top international brand available in 15 U.S. states, the U.S. territory of Puerto Rico and nine Canadian provinces and territories, generating close to $300 million in retail sales annually across more than 3,000 dispensaries. Through industry-leading innovation, Wana is developing cutting-edge use-case formulations and recipes, such as Wana Quick Fast-Acting Gummies, the top-selling quick-onset edible, and the Optimals Fast Asleep formulation. Wana is committed to the communities it serves by supporting more than 50 charitable organizations in the markets where the company operates. For more information or to subscribe to Wana’s e-newsletter, visit www.wanabrands.com. Follow Wana on Instagram, LinkedIn, or Twitter.
