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Creatures of Habit: Examining Repeat Purchase Trends in Washington
It is no secret that cannabis is one of the fastest-growing industries in the marketplace today. Each day, new brands are being launched and...
Is Automation the Necessary Future of Cannabis Production?
Cannabis manufacturing is a uniquely rewarding yet challenging task. The plant is fickle, and a competitive market with tight margins leaves zero room for...
7 Cannabis Schools for Continuing and Professional Education
Successful entrepreneurship is characterized by adaptability. As the cannabis industry continues to expand, many skilled professionals are applying their traditional business experience and acumen...
Keeping Up With Change: 4 Lessons for Original Equipment Manufacturers
The cannabis industry is growing in multiple ways: Legalization, revenue, and sophistication all are on the rise. As the industry continues on its trajectory...
Breaking Up: How to Respond When an Employee Quits
The multi-billion-dollar domestic cannabis industry is relatively small with fewer than a half-million people employed. With a limited talent pool and a steep learning...
A Bipartisan Omnibus Bill Is Gaining Steam in Congress
WASHINGTON - Senate Majority Leader Chuck Schumer (D-NY) reportedly is discussing with other congressional leaders a bipartisan omnibus cannabis bill that would grant new...
3 Big Marketing Missteps to Avoid in New and Emerging Markets
A patchwork of strict regulations and vague guidelines across North America has created a difficult path for marketers to navigate, one that regularly lands...
Realizing Social Equity in the Cannabis Industry Today
To navigate the evolving role cannabis plays in society, we must operate through a healing lens. American racism, bore from the imperial pursuits of...
5 Iconic Brands with Staying Power
What will the most meaningful cannabis brands of the future look like? How will we consume them, and what will they taste like? What...
Is the Cannabis B2B Trade Show Model Broken? Can It Be Fixed?
Somewhere between the onslaught of COVID-19 and the looming threat of recession in 2022, the allure of business-to-business trade shows dimmed. Hard-hit by pandemic...
