Infused Gummies: A Sweet Opportunity
When most people hear “gummies” and “vitamins” in the same sentence, images come to mind of The Flintstones and children’s candy. But for a...
The Leaf El Paseo: Bringing Rodeo Drive to the Desert
Every company that seeks to introduce cannabis to affluent or more conservative demographics confronts negative stigma. This is heightened for retailers whose fixed locations...
The Luxury Cannabis Market: An Original, Survey-Based Report
Just a few short years ago, the notion of luxury might have seemed completely incompatible with cannabis’s dank aesthetic and anti-establishment roots. Yet today,...
New Cannabis Data Highlights the Industry’s Great Year and Bright Future
Even for the eternal optimist, finding any bright spots in 2020 has proven extremely difficult. Fortunately, the cannabis industry has a habit of persevering...
e-Commerce Is No Longer Optional for the Cannabis Industry
Analysts have been predicting the world’s inevitable evolution into a digital-first society for many years, but none of them took a global pandemic into...
The Problem at the Heart of the U.S. Cannabis Market—and How to Solve It
If there is a single defining challenge at the heart of the U.S. cannabis industry, it's route-to-market strategy. No one has quite figured out...
Stay Chill with Gift-Worthy CBD Products This Holiday Season
The year 2020 has been the best advertisement for at least trying CBD products. It’s not an exaggeration to say that it’s been the...
What Do Consumers Want in a Cannabis Dispensary?
Online ordering. Personalized recommendations based on shopping habits. Contactless shopping and payment. Familiar self-checkout options.
And that’s just a straightforward visit to the grocery store....
EquityWorks! Is Devoted to Making Social Equity Work
Amber E. Senter is incubating and has been for some months now. Around Christmas, she expects to distribute the first run of delicious, small-batch...
Cannabis Packaging: Wrapping Up All That Matters
It’s the holiday season, and that means giving and receiving presents of all kinds. One of my favorite activities at this time of year...
