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10 Cannabis Branding Strategies That Go Beyond the Ordinary
The essence of cannabis branding is not complicated. At its most basic, a company’s or product line’s brand consists of a name, visual identity...
High Spirits: Branding Cannabis Beverages the Right Way
Dry January, sober-curious, mindful drinking… The list of contemporary slang for reducing alcoholic beverage consumption grows lengthy, indicating just how devoted people are to...
6 Tips for Creating an Irresistible Media Kit
As public relations professionals, my team’s job is to land media coverage for our clients. To push stories forward and achieve the best possible...
Enhancing Email to Improve Engagement
I’m just going to be blunt: Nobody wants to read your marketing email.
Consider the average inbox. Whether the account is personal or corporate, it...
5 Tips for B2B Social Media Success
Social media marketing is a must for most companies, regardless of how many hurdles the technology may bring. Many people have spoken about the...
Timeless Vapes Reignites Brain Cancer Awareness Campaign
SCOTTSDALE, Ariz. – In support of the second Shred for the Cure campaign, Timeless Vapes has announced a partnership with cancer survivor, skateboarder, and...
Sales and Marketing Are Not the Same Thing
Although often linked in job titles, company divisions, and corporate reports, sales and marketing are related, but not identical, concepts. Ultimately, the two have...
Packaging: Containing Your Brand
They say you can’t judge a book by its cover, but packaging often makes or breaks retail sales. Brands spend months cultivating gorgeous flower...
![shutterstockPhoto Veterok 2006200820 [Converted] copy 2](https://mgmagazine.com/wp-content/uploads/2024/02/shutterstockPhoto-Veterok_2006200820-Converted-copy-2-218x150.jpg "Let’s Make 2024 an Authentic Year")
Let’s Make 2024 an Authentic Year
With the new year underway, I look back on 2023 with pride—not just for the many accomplishments of my team, but for the industry...
The Essential Guide to Email Marketing in 2024
Despite proclamations about the next seismic shift in business technology disrupting everything you know, email marketing remains at the top of the food chain...
