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Growers Need Brand Identities, Too
Decreased demand, coupled with overproduction, is driving down flower’s price, especially in markets where recreational use is legal. According to New Frontier Data, wholesale...
Cannabrand: Rebranding Cannabis Since 2014
Olivia Mannix lives and breathes cannabis branding 24/7. She founded Cannabrand, the first cannabis branding and marketing agency, in January 2014, during an industry period...
The Story Behind Mary’s Medicinals
Mary’s Medicinals’ founder left her high-powered corporate banking career to create a cannabis powerhouse.
Shortly after launching Mary’s Medicinals, Chief Executive Officer Lynn Honderd responded to...
CannaRoyalty Throws DTLA Launch Party for GreenRock Botanicals
LOS ANGELES - Ottawa, Canada-based (but California-lovin’) CannaRoyalty rented out what seemed like the entire 18th floor of the downtown Los Angeles boutique Hotel...
5 Ways to Thrive When the Bottom Drops Out of the Market
Cannabis oversupply in states like Oregon and the resulting potential for black-market diversion rightfully are causes for concern. In fact, "Too Much of a...
No Ordinary Joe: Q&A With General Cannabis COO Joe Hodas
Joe Hodas has high hopes for the expanding portfolio of services at General Cannabis Corp.
Joe Hodas says he was “amazed” when the cannabis industry...
Celebrities Increasingly Coming Out, Getting into Cannabis
LOS ANGELES–Two longtime musicians have announced their recent entry into the cannabis space. A veritable symbol of summer and good times, musician Jimmy Buffett...
Budtenders, Master Growers in High Demand
For those seeking a career change or a shift within the cannabis industry, several occupations are in high demand. Cannabis companies seek budtenders, edibles...
The Cannabis Industry’s Future Depends on Its Media Literacy
Long before candidate Donald Trump deflected any and all criticism lobbed his way as “fake news”—hell, long before Trump was even a candidate for...
Ricardo Baca: What Would Make Your Business Better? Tell Me
Well, hello again.
Funny how we keep running into each other like this. Last time we spent time together was December 2017—ahh, the holiday crush—when...
