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Marijuana Advocate Evan Nison, Owner and Founder of NisonCo

For most of Evan Nison’s adult life he’s been involved in drug law reform advocacy and the cannabis industry. He began as solely a...
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Meet Liz Rudner, Co-Founder, MoonMan’s Mistress

Before joining the cannabis industry a few years ago, Liz “The Mistress,” “Creative Sorceress,” Rudner was a creative design professional working as a Visual...
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A Trip to Nugville

Branding on The Nug Nation, ‘where cannabis comes to life.’ Quasi-legality and complex restrictions prevent cannabis businesses from accessing mainstream advertising platforms. Over the past...
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Goodwill Hunting: Philanthropy is a Win-Win for Companies and Communities

Positive word-of-mouth advertising is priceless, but the accolades must be earned. For instance, there’s lots of liquid dish soap, but only Dawn brand can...
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Profiles in Cannabis Marketing

People, firms, brands and stories. Branding is often a journey of self-discovery, and the journey has many paths, pitfalls, and traps to navigate. Without a doubt,...
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Kip Morrison Creates a BUZZ

The 20-year pro creates monster PR campaigns for cannabis brands the “old-school” way. Don’t let her gracious demeanor or petite frame fool you, either. She’s...

PR Pros: Rosie Mattio PR goes the Distance

Public relations professional, mom and avid runner Rosie Mattio understands good publicity is a marathon, not a sprint. In the cannabis space, Mattio and...
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In Search of Improved Dispensary Search

The solution to improving internet dispensary search may be decidedly low-tech. I have a question—a good question: Why is an everyday internet search for a...
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Bianca E. Green Flexes Her Activist Marketing Chops

The rebranded Bianca Green has survived fashion industry fame, years of cannabis advocacy and brand building, a trademark battle, and Stage 2 colorectal cancer....
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Media Men: Building Cannabis Brands One At A Time

The star-making, brand-building, storytelling team at PROHBTD are creating and curating the past, present, and future brands of the cannabis industry. LIKE EVERYTHING ELSE having...

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