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Q&A with Wana Brands CFO Sandy Li

In July, industry behemoths Trulieve Cannabis Corp. and WM Technology (parent company of Weedmaps) experienced a C-suite shakeup when their chief financial officers resigned....
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Defying Digital: The Resilience of Print Advertising in the Modern Age

The average person spends more than six hours online each day. Who has time to read magazines? It turns out a lot of people still...
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Six Essential Strategies for Maximizing Event Sponsorships

Conferences and trade shows are excellent ways for professionals to learn, engage, and find new opportunities. But everyone knows the real business happens after...
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Marketing Comms: Overlooked Opportunities and Low-Hanging Fruit

For many operators in the industry struggling to survive, marketing has become all but an afterthought. It’s easy to play the blame game here: illicit...
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Debt Financing Is on the Rise

With cannabis stock prices stalling and sliding over the past few years, companies increasingly have turned to debt financing as a means of raising...
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Trade Shows: Why the Best-Laid Plans Are Subject to Change

I have attended, worked, or spoken at 190 cannabis trade shows, expos, or events. While that may sound like a lot, it’s really not...
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Tilray Triples Beverage Portfolio with $85M Anheuser-Busch Deal

NEW YORK – Canadian megacorp Tilray Brands Inc. struck an $85-million cash deal with Budweiser parent company Anheuser-Busch InBev (AB InBev) to purchase eight...
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Are Delayed Tax Payments a Viable Capital Allocation Strategy?

Notorious Mafia kingpin Al Capone never filed a federal income tax return, claiming he had no taxable income. Before he was convicted of tax...
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The Peril and Promise of AI

Pandora didn’t intend to wreak havoc. Curiosity got the better of Epimetheus’s wife. She simply wanted to peek at whatever was inside a mysterious container...
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9 AI Tools for Marketers

Artificial intelligence (AI) is beginning to feel like the next seismic technological shift, steadily pouring into every facet of modern life from art to...

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