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PermaTherm Introduces Direct-to-End-User Approach for CO2 Optimization
When non-cannabis companies begin contributing to the industry, a breakdown in communication is almost inevitable—and for paneling companies entering the grow space, forgetting to...
High Tek Automation for the Future
Cultivators must be accurate, efficient, and capable of scaling up while maintaining consistency. To stay competitive in an evolving marketplace, growers need to automate...
Are You Harming Your Brand with Mylar Bags?
Opinions differ about what makes a cannabis product successful. Most base their opinion on things like potency, terpenes, and which cannabinoids are present. But...
Optimizing Current Customers without Engaging New Ones is an Unsustainable Model
Cannabis dispensaries make a significant marketing investment in engaging and optimizing current customers. Afterall, repeat customers are the lifeblood of a dispensary … right?...
Consumer Demand Drives Desire for Blunt Wrap Alternatives
When it comes to cannabis retail, being a one-stop shop for consumers is crucial. It’s not enough to provide premium THC and CBD products....
Growing Legal Cannabis Starts with Transitioning Illicit Consumers
The fastest path to growth for legal cannabis is transitioning consumers from the illicit market. Retailers are the heartbeat of the cannabis industry, but...
Lift-ing the American Trade Show Experience
When Lift Cannabis Business Conference & Expo was introduced in Canada in 2016, the gathering was far more than just a meeting place for...
Merchandising Secrets You’ll Wish You Knew Sooner
Customers form their first impression of a dispensary before they even enter the store. Within moments of walking through the door, they have decided...
Chubby Gorilla: Protecting More than Just the Product Inside
Some view the United States cannabis marketplace as a series of micro industries, with each state, county, and local government maintaining its own regulations....
Future-Proof Your Operations with Solventless Concentrates
Concentrates enjoy the highest level of popularity in the most established markets, but not all methods of extraction have the same level of attraction—something...
