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Flavor-inspired foods arranged like products on an upscale retail counter, illustrating changing cannabis naming and merchandising trends.

Cannabis Is Learning to Speak Consumer

Cannabis menus increasingly sound like dessert boards, and new sales data suggest the shift is more than playful branding. Flavor-forward names may be helping products speak a language mainstream consumers already understand while raising larger questions about merchandising, cannabis culture, and when a product name becomes a flavor claim.

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