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Six Essential Strategies for Maximizing Event Sponsorships
Conferences and trade shows are excellent ways for professionals to learn, engage, and find new opportunities. But everyone knows the real business happens after...
Marketing Comms: Overlooked Opportunities and Low-Hanging Fruit
For many operators in the industry struggling to survive, marketing has become all but an afterthought.
It’s easy to play the blame game here: illicit...
Debt Financing Is on the Rise
With cannabis stock prices stalling and sliding over the past few years, companies increasingly have turned to debt financing as a means of raising...
Trade Shows: Why the Best-Laid Plans Are Subject to Change
I have attended, worked, or spoken at 190 cannabis trade shows, expos, or events. While that may sound like a lot, it’s really not...
Tilray Triples Beverage Portfolio with $85M Anheuser-Busch Deal
NEW YORK – Canadian megacorp Tilray Brands Inc. struck an $85-million cash deal with Budweiser parent company Anheuser-Busch InBev (AB InBev) to purchase eight...
Are Delayed Tax Payments a Viable Capital Allocation Strategy?
Notorious Mafia kingpin Al Capone never filed a federal income tax return, claiming he had no taxable income. Before he was convicted of tax...
The Peril and Promise of AI
Pandora didn’t intend to wreak havoc.
Curiosity got the better of Epimetheus’s wife. She simply wanted to peek at whatever was inside a mysterious container...
9 AI Tools for Marketers
Artificial intelligence (AI) is beginning to feel like the next seismic technological shift, steadily pouring into every facet of modern life from art to...
How to Find Your Next Job in Cannabis
Despite consistent industry expansion through ongoing legalization efforts across the United States and abroad, news of a turbulent job market in the cannabis sector...
How to Land the Best Insurance Deal
The cannabis industry is growing at a compound annual rate of 25.3 percent in 2023. By 2030, the global market should reach $134.4 billion—up...
