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Cannabis Retail Sales, Tax Revenues Setting Records
CARSON CITY, Nev. – Nevada retailers reported more than $1 billion in medicinal and recreational sales between July 1, 2020, and June 30, 2021,...
Enlighten’s Jeremy Jacobs: High-Tech Country Boy
Bowling Green, Kentucky, is steeped in history and Southern tradition. Mostly, the city of about 68,000 people is recognized as the home of Western...
3 Guidelines for Establishing a Financial Wellness Program
The cannabis industry will add 200,000 new workers in the next five years. Retaining the good ones may be challenging. One of the ways...
Stand Out with Digital Marketing
By 2025, the CBD consumer market is projected to generate more than $26 billion in revenue. That means more product selection, but also more...
4 Ways to Increase Employee Compensation at No Cost
Dispensaries are not ordinary retail operations. Because cannabis is a Schedule I substance under the Controlled Substances Act, businesses involved in the regulated sale...
Cannabis Marketing Lessons from the Fashion Industry
Mainstream cannabis consumption in the United States surged over the past year, creating a significant shift in how brands and retailers approach the end-to-end...
TheRealCannaBus is a High-Tech Dispensary on Wheels
BOWLING GREEN, Ky., and LOS ANGELES – TheRealCannaBus, Enlighten’s high-tech dispensary on wheels, will make its way across the United States this fall as...
America’s Top Cannabis Employers 2021: Call for Nominations
By any estimation, 2020 was an abysmal year. A killer virus swept the planet, destroying lives and livelihoods. In an effort to bridle the...
Kris Krane Leaves 4Front for Strategic Communications Firm
NEW YORK – Kris Krane, co-founder of vertically integrated multistate operator 4Front Ventures, has left the company he led for eleven years to pursue...
Clever Marketing Tactics and How to Leverage Them
In the spring of 2017, Lowell Herb Co. made one of the first big viral media splashes in the cannabis industry when it announced...
