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Tag: cannabis branding strategies
Gen Z Cultivators Are Growing More than Weed
Tech-native and brand-savvy, Gen Z cultivators are blending innovation with authenticity to shape a new narrative in cannabis growing.
Marie Saloum
GreenPharms CEO brings heart, hustle, and a fresh vision to cannabis entrepreneurship. Growing up in Los Angeles, Marie Saloum was no stranger to recreational cannabis. Even before California voters legalized adult use in 2016, the plant was everywhere. Her interest in medical applications came later, after her husband was injured in a vehicle-rollover accident.