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Tag: cannabis consumers
New Federal Weight Guidelines Address Deceptive Cannabis Packaging
LINCOLN, Neb. – Cannabis consumers are getting ripped off.
So says a report from a nonprofit nongovernmental organization that has set weights and measures standards...
Illicit Sales Outpace Legal Market by More than 3 to 1
WASHINGTON – Illicit cannabis sales exceeded $74 billion in 2022, outpacing the country’s legal sales of $28 billion by a staggering 164 percent according...
Access to New Products Changing Cannabis Consumer Behavior and Archetypes
WASHINGTON --
New Frontier Data, the leader in actionable cannabis data and business intelligence, releases Cannabis Consumers in America, Part 2: Exploring the Archetypes....
Negligent Storytelling: The Heart of Cannabis Marketing Failures
Despite its many challenges, cannabis is supposed to be one of the most exciting industries in the modern age.
And make no mistake, safe access...
The Popularity of Flower is Declining in Regulated Markets
THC potency, effect, and price dominate the decision-making process at retail counters in regulated markets, but the next generation of consumers is moving away...
CanPay Launches First-of-its-Kind Points Rewards Program Ahead of 4/20 for Cannabis Consumers
LITTLETON, Colo. --
CanPay launched today its CanPay Points Rewards Program. Consumers that use CanPay to pay for their purchases will now enjoy free daily...
One in Five Americans Are Heavy Cannabis Consumers—But Don’t Call Them “Stoners”
CHICAGO — In the face of a global pandemic and increasingly available legal cannabis in America, the profile of a prototypical “stoner” is rapidly...
Digital Advertising Unlocked: Playbook for A Less Obvious Strategy
Your business is not a dispensary and you don’t touch the plant, so... You don’t want to reach cannabis consumers?
Wrong.
So many companies have limited...
How to Reach New Cannabis Consumers
With legalization sweeping across the country, the cannabis category is evolving just like any other successful mainstream market—with scale and diversity. Consumer insights company...
5 Myths About Today’s Cannabis Consumer
Cannabis: In its short history of being a regulated substance in parts of the United States, many already consider it to be a staple...