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marketng cannabis with joy by Creative Team at mg Magazine

How Joyful Marketing is Transforming Brand-Consumer Relationships

Headlines have been dominated by fear and outrage for too long — especially in the cannabis industry, where regulatory instability has caused distress. Today’s...
Revolution dispensary interior in Illinois featuring modern circular lighting, lush greenery, and a sleek, open-concept layout designed for an intuitive shopping experience.

Revolution Cannabis: Blending Tech Innovation with Design

After winning thirteen trophies at the recent Best in Grass Illinois Awards, Revolution’s five dispensaries safely can be said to be among the best...
Rebecca Colett, CEO of Calyxeum, smiling in a cannabis cultivation facility while wearing a "Support Black Growers" hoodie.

Why Women Are the Power Players in Cannabis — As Consumers and Entrepreneurs

A report released by the National Institute on Drug Abuse (NIDA, a division of the National Institutes of Health) in 2024 confirmed what many...
A vibrant, futuristic visualization of DNA strands representing cannabis genetics and their role in cultivation.

How to Choose the Right Cannabis Genetics for High-Yield Harvests

Cannabis cultivation stands at a fascinating crossroads of science, history, and human ingenuity. Nowhere is this more evident than in the realm of genetics....
women satisfaction gap cannabis by Manifesto Art for mg Magazine

The Satisfaction Gap: Women and Men Experience Cannabis Differently

Cannabis is personal. That’s something we’ve learned through years of analyzing consumer data at Jointly. Traditionally, the industry has been male-dominated, from executive leadership...
woman-reviewing-cannabis-product-trust

How Cannabis Brands Can Win Women’s Trust

As competition for consumers heats up and margins continue to erode, it’s never been more important for brands to understand their consumers. No longer...
Dr. Chanda Macias outside congressional office building advocacy cannabis rights

Dr. Chanda Macias: Championing Cannabis, Women’s Empowerment & Healthcare

“The world would look like peace if cannabis were legalized internationally,” said Chanda Macias, PhD, a biomedical researcher, medical cannabis trailblazer, and passionate advocate...
Scientist conducting cannabis research in a greenhouse, analyzing plant health and post-harvest processes.

Optimizing Cannabis Quality: Science-Based Post-Harvest Techniques

For years, federal prohibition has stifled the cannabis industry, restricting the scientific research needed to deepen our understanding of an incredibly complex plant. But...
Elon Musk by Zack for Ministério Das Comunicações

Weed for Warriors Calls on Elon Musk and DOGE to Reform California’s Budget, Cannabis...

SACRAMENTO, Calif. — The Weed for Warriors Project, a social justice organization advocating for veterans' access to cannabis, is urging Elon Musk and the...
Two women browsing cannabis products in a well-lit dispensary, examining glass jars of flower and extracts on illuminated shelves.

How to Get Media Coverage: PR Strategies That Work

According to Muck Rack’s State of Journalism 2024, 46 percent of journalists receive more than thirty pitches per week; 49 percent say they seldom...

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