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Tag: brand loyalty
Think different: Cannabis Branding Lessons I Learned at Apple
What Apple taught me about cannabis branding and customer experience
I worked with Steve Jobs. Well, not really. I worked at Apple while Jobs was...
Building a Bank of Trust with Communication
It’s an unfortunate fact that today we live in an age of rampant mistrust. Thanks to social media and digital communication, misinformation is easy...
Invest in Retail Staff for Lasting Success
In the ever-evolving retail landscape, one truth remains constant: The quality of your staff directly impacts the success of your business. As a dispensary...
The Correlation Between Brand Loyalty and Nostalgia Marketing
As I write this, I am eating a bowl of Campbell’s Bean with Bacon Soup. Honestly. If I had a way to show this...