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Tag: Featured Story
Edible Brands CEO Somia Farid Silber Leads Expansion into Hemp-Derived THC Market
From handcrafted bouquets to hemp-infused goods, Edible Brands is evolving under the bold leadership of its next-generation CEO.
In March, Edible Brands touched off a...
The Tariff Effect: What Cannabis Processors Need to Know
President Donald Trump’s recent reinstatement of a 25-percent tariff on imported steel sent shockwaves across multiple industries, including hemp and cannabis extraction and processing....
Power Play: Cutting Costs and Emissions with Demand Response
The cannabis industry has experienced explosive and continued growth in recent years, with 2024 sales projected to exceed a staggering $31 billion. But rapid...
What Cannabis Dispensaries Can Learn from Mainstream Retail
Great design crosses retail categories, so take advantage of tactics traditional retailers have used successfully.
Dispensary operators can expand their retail design horizons — and...
Marie Saloum
GreenPharms CEO brings heart, hustle, and a fresh vision to cannabis entrepreneurship. Growing up in Los Angeles, Marie Saloum was no stranger to recreational cannabis. Even before California voters legalized adult use in 2016, the plant was everywhere. Her interest in medical applications came later, after her husband was injured in a vehicle-rollover accident.
Top CRM Software for Cannabis in 2025: 11 Platforms Worth Your Time
In 2025, customer relationship management (CRM) software is more tailored to the cannabis industry than ever before. Dispensaries and other cannabis businesses no longer...
FDA Inaction Fuels Illicit Hemp Market, Harms Farmers, Industry Tells Congress
WASHINGTON – The U.S. Food & Drug Administration’s failure to regulate hemp consumables after Congress legalized the plant in 2018 has led to proliferation...
Think different: Cannabis Branding Lessons I Learned at Apple
What Apple taught me about cannabis branding and customer experience
I worked with Steve Jobs. Well, not really. I worked at Apple while Jobs was...
Social Media Strategies for Cannabis Brands: What Works in 2025
A successful cannabis social media strategy requires more than just regular posting. It’s a careful balance of consistency, creativity, and strict compliance with platform...
Rewriting the Rules: Women and the New Cannabis Market
The legal cannabis industry traditionally has been overwhelmingly male-dominated in leadership, marketing, and consumer base. But as more women enter the space — or...