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7 Secrets for Successful Cannabis PR Campaigns

A strong public relations (PR) strategy can elevate a brand, strengthen consumer trust, and address the unique challenges cannabis companies face every day. But...

How 401(k) Plans Can Boost Employee Retention in the Cannabis Industry

Despite an increase in market growth, the cannabis industry continues to grapple with a stagnant job market. Over the past three years, according to...

The Key to Repeat Customers: Implementing a Dispensary Loyalty Program

Historically, customer retention at dispensaries is sub-optimal, making the issue a continuing concern for operators nationwide. A Happy Cabbage study found over a five-year...

Berkeley Patients Group: 25 Years of Advocacy, Compassion, and Cannabis Innovation

Since 1999, Berkeley Patients Group (BPG) has been a bulwark of the California cannabis community and a key stakeholder in the industry’s evolution. As...

Cannabis Banking in 2025: Trends, Challenges, and the Role of Fintech

The past few years have been nothing short of transformational for the cannabis industry. But from potential rescheduling to congressional inaction and several states’...

The Next Wave in Cannabis Retail: Smart Stores

The American retail sector is experiencing a structural shift and redefining how consumer packaged goods brands and retailers approach advertising and marketing. Advanced technologies...

Adam Stettner is Reshaping Finance

With limited access to banking, burdensome tax policies, capital scarcity, and payment terms that don’t always fit the needs of operators, the cannabis industry...

Cannabis Loyalty Programs: Strategies to Keep Customers Coming Back

Loyalty programs are no longer novelties. As dispensaries and brands vie for consumer attention in increasingly crowded markets with minuscule margins, engaging cannabis loyalty programs separate the haves from the have-nots when it comes to repeat business. 

Legal Psychedelics Set to Follow Cannabis Regulatory Blueprint

Twenty-five years after Colorado legalized medical cannabis and a decade since greenlighting adult-use sales, the Centennial State made history again as one of the...

Is Your Cannabis Security System Unified? It Should Be

Businesses that operate in a cash-intensive environment are attractive targets for criminals. A recent spike in violent robberies at dispensaries across the United States...

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