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Tag: Fyllo
Jason Wild Unleashed
In challenging times, people often turn to iconoclasts to blaze new trails. While the industry is at a difficult crossroads, there are few figures...
How to Build Consumer Loyalty
Ask any marketer with a basic grasp of the customer-acquisition process, and they’ll tell you it’s much cheaper to retain an existing customer than...
Fyllo Launches Interactive Retail Media Network for Cannabis, Fyllo Connect
CHICAGO – Fyllo, the leading platform providing data-driven marketing and regulatory solutions, today unveiled Fyllo Connect, a new interactive retail media network built for...
Cannabis Trade Show Strategies
After a year-and-a-half break while the world reeled and readjusted to the COVID-19 pandemic, events came roaring back in the second half of 2021....
Cannabis Career Watch | New Hires and Promotions March 5, 2021
Data solutions provider Fyllo appointed long-time board member Katie Ford to the role of chief operating officer. Recognized by Ad Age as one of...
Building Bigger Cannabis Brands with Better Data
It’s hard to imagine what newbie customers must be thinking as they peruse retail cannabis menus these days. First, they must decode the categories—“flower,”...
Fyllo Acquires DataOwl Creating End-to-End Cannabis Marketing Solution
CHICAGO – Fyllo, the leader in digital marketing and compliance solutions for highly regulated industries, announced it has acquired DataOwl, the leader in cannabis...
Cannabis Career Watch | New Hires and Promotions October 23, 2020
California-based testing laboratory CannaSafe added four new executives to its management team: Vice President of Business Development Todd Geller, Chief Financial Officer Matthew McCormack,...
Cannabis Career Watch | New Hires and Promotions September 25, 2020
Greenlane Holdings hired Michael Cellucci as president of sales and marketing North America and Michael Ouwendijk as sales and marketing director for Greenlane Europe....
How to Reach New Cannabis Consumers
With legalization sweeping across the country, the cannabis category is evolving just like any other successful mainstream market—with scale and diversity. Consumer insights company...