Tag: marketing
Profiles in Cannabis Marketing
People, firms, brands and stories.
Branding is often a journey of self-discovery, and the journey has many paths, pitfalls, and traps to navigate. Without a doubt,...
Weedmaps Entertains Thousands During Opening Coachella Weekend
INDIO, CA. – The hot-ticket Weedmaps Oasis party went off without a hitch during the opening weekend of the Coachella Valley Music and Arts...
Meet Breezy Lenz, Visual Merchandising Manager for Native Roots
Breezy Lenz, 32, discovered her passion for visual displays while she was in college. She worked at a local Macy’s in Fort Collins, Colorado,...
Bianca E. Green Flexes Her Activist Marketing Chops
The rebranded Bianca Green has survived fashion industry fame, years of cannabis advocacy and brand building, a trademark battle, and Stage 2 colorectal cancer....
Marketing: Outdo The Competition
Marijuana is entering a new age of marketing.
In Seattle, Washington, last August, a billboard was erected with a bearded man sitting in front of...
