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Tag: social media
‘Hemp is Legal’ Challenges Facebook Ad Policy
PHOENIX, Ariz. – Nonprofit trade group Hemp Industries Association, has partnered with cannabis industry stakeholders Hoban Law Group, CBD product company Bluebird Botanicals, and...
What Is PR and Why Do I Need It?
I am going to go out on a limb and guess that as a cannabis business owner, someone along the way has said you...
21 Acronyms Every Marketer Needs to Know
Does your CTA read loud and clear? Are your KPIs on target? Did you take CPC into account when calculating the ROI on your...
10 Steps to Successful Cannabis Social Media Marketing
Be social.
It’s not enough just to show up anymore. You have to be social. Engage with followers directly. Ask them questions, respond promptly to...
10 Cannabis-Friendly Celebrity Instagrams to Follow in 2019
From musicians to actors to comedians, it seems celebrities really are just like everyone else. They love their pets, snap pics of what’s on...
4 Unusual Tips for Growing Your Business
Growing a business isn’t easy and success often depends on diversifying your profit growing efforts. From branding to product development to employee training, each...
10 Cannabis Instagram Influencers You Need to Follow Now
In the digital age, companies must take their message directly to the masses.
Cannabis companies, especially. Shut out of many traditional forms of advertising, brands...
Social Media Marketing: How Cannabis Companies Reach the Masses
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The late, great screenwriter and novelist William Goldman famously quipped, “Nobody knows anything... Not one person in the entire motion picture...
Embrace Social Media to Tell Your Brand’s Story
In a 2015 global research work, marketing professor Neil Granitz of California State University Fullerton wrote about the ways in which people interpret their...
That High Couple Share Their Top YouTube Tips
What are your tips for creating a successful YouTube channel?
The two most important things for anyone starting out on YouTube (or any platform) are...