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Tag: Sue Dehnam
Digital Convenience Driving Dispensary Sales this Season
A new national survey reveals cannabis consumers value digital convenience, personalized recommendations, and knowledgeable budtenders — especially heading into Green Wednesday, one of the year’s biggest sales days. The findings highlight demand for features like online ordering, one-click rebuys, loyalty incentives, and promotional deals. Retailers that blend smart technology with strong customer service appear best positioned to drive repeat visits and larger baskets.
11 Clever Marketing Campaigns with Serious ROI
Some marketing techniques stand the test of time. The best ones often are uncomplicated, sustainable over a long period, and deliver a hefty return...
New Study Reveals Female Cannabis Consumer Motivations for 2025
LONDON – Cannabis marketers who see 50 percent of the population as a homogeneous customer base are destined to disappoint more than they satisfy,...
Cannabis Policy Reform Was a Popular Election Failure
Voters in five states saw cannabis-related measures on their ballots in 2024, but only one of the measures passed.
The path to change was especially...
Top Shelf: Holiday Buyers Guide
The holiday rush is just around the corner. Are you stocking the products consumers will be looking for this year?
The Scarlet Ledger
The legal cannabis industry in the United States is expected to generate between $31 billion and $34 billion in revenue during 2024 and $87...
Unease at Eaze: Company to Shut Down after 10 Years
SAN FRANCISCO – Once known as “the Uber of Weed” and valued at $700 million, delivery-service-cum-multistate-dispensary-operator Eaze is winding down operations and will close...
Cultivate This!
Cultivation is part art, part science, and part luck, and the right tools help in all three areas. These products, designed for novices and...
Bridging the Generation Gap: Key Insights for Dispensaries and Brands
LEMOYNE, Pa. – Cannabis retailers may want to reconsider their merchandise mix and sales approaches in light of a new multigenerational survey of cannabis...
The Risks and Rewards of International Expansion
Despite the federal government’s stubborn refusal to declassify the plant and Congress’s ongoing reluctance to address common-sense measures like banking reform, the United States...















