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The Industry’s Supposed Death Has Been Greatly Exaggerated
While traveling recently I ran into Bud, a cannabis industry veteran, who I had known since I was a teenager. He is a big...
I Spoke to 25 VC Fund Managers. Here’s What I Learned.
At Poseidon, we track close to fifty funds investing in private cannabis companies. In the current economic climate, only about half are active. Despite...
How to Build a Successful Collaboration
When global advertising trade publication Adweek discusses your campaign in a positive light, you know you’ve hit your mark. When the magazine hosts a...
11 Collaborations Done Right
The past few years have seen a surge in brands from a wide variety of industries partnering to share and cross-pollinate audiences. Mainstream consumer...
7 Best Practices for Audit Preparation in the Cannabis Industry
It's the time of the year when businesses of every industry prepare for tax season. For the cannabis industry, seasoned plant-touching business owners and...
A Woman’s Place Is in the Executive Suite
During the great cannabis land grab between 2018 and 2020, one newly public multistate operator (MSO) was decidedly more reserved in bidding for licenses...
6 Cannabis Staffing Agencies to Help Elevate Your Company
The cannabis industry is expanding at a rapid pace. According to the 2022 Leafly Jobs Report, there are currently more than 428,000 full-time equivalent...
From Grower to Shower: What’s Next for Canopy Growth Corporation?
SMITH FALLS, ONTARIO – Canopy Growth Corporation, one of the world’s largest cannabis cultivators and manufacturers, announced plans to lay off 35 percent of...
7 Tips for Building a Profitable Company
In every sense of the word, there’s plenty of green in the cannabis industry these days. For companies looking to be profitable, it’s essential...
4 Paths to Raising Capital in the Cannabis Industry in 2023
Warren Buffett once famously said, “When the tide goes out, you see who’s been swimming naked.” The Oracle of Omaha offered this sage bit...













