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Data Analysis: The Consumer Demographics Driving Sales
As legal cannabis becomes increasingly accessible and popular in North America, more brands and retailers are trying to gain precise insights into who their...
Managing Cannabis Debt and Equity in a Volatile Market
Raising investment has always been one of the most challenging aspects of doing business in cannabis. Large banks continue to be wary of lending...
SEC’s New SPAC Rules Could Shake up Mergers and IPOs
The Securities and Exchange Commission (SEC) introduced a series of new rules for SPACs this week. The new rules would represent the largest effort...
Hard Realities and Hope in the Women in Cannabis Study
While prior studies have provided a novel look at diversity in the cannabis sector and served as an important initial benchmark, Jennifer Whetzel, Founder...
$2 Billion Deal Sees Cresco Labs Acquire Columbia Care
Cresco Labs will be acquiring Columbia Care Inc. in one of the largest acquisitions ever for the cannabis industry.
The deal is valued at approximately...
The Cannabis Workforce Is Experiencing Significant Shifts
DENVER – As the cannabis industry grows and evolves, so does its workforce. According to a new study by hiring platform Vangst, the nearly...
5 Tips for Finding and Retaining the Best Talent
The cannabis industry in the United States will generate $30 billion in 2022, according to both Headset and BDSA. To meet consumer demand, new...
A Targeted Approach to Cannabis Consumer Marketing
If the Hollywood stereotype of a typical cannabis consumer ever has been accurate, it certainly isn’t anymore. Over the past fifteen years, the social...
3 Tips for Employee Training
As cannabis professionals and entrepreneurs know, it’s not easy to train new hires within small, disparate regulatory markets. A budtender, grower, cannabis insurer, or...
Exhibits, Booth Space, and Other Trade Show Expenses
The United States claims the global title when it comes to conference and exhibition space, with an aggregate of 73.7 million square feet, according...
