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Tag: cannabis brands
Inside Hall of Flowers Ventura 2026
Hall of Flowers Ventura 2026, held March 18–19, 2026 at the Ventura County Fairgrounds, delivered a real-time look at where cannabis retail is heading.
From...
MJBizCon 2025 Photo Gallery
MJBizCon 2025 brought together the cannabis industry's top innovators, brands, and manufacturers for a showcase of new technologies, product launches, and booth designs. From...
Why Customer Lifetime Value Should Drive Cannabis Marketing
Acquisition addiction is eating into cannabis margins. Brands spend heavily to win first-time buyers, only to start over again next month. By centering customer lifetime value (CLV), marketers can shift from one-and-done transactions to profitable, long-term relationships. Here's how to use CLV segments, first-party data, and compliant programmatic media to increase purchase frequency, lower effective CAC, and turn your best customers into loyal advocates.
3 Industry Brands That Treat Each Day like Earth Day
There is no single issue on this planet that affects humanity as a whole more than the environment. Climate change due to our carbon...
Leafly Announces Expanded Advertising Tools for Cannabis Brands
SEATTLE - Leafly, one of the world’s leading cannabis discovery marketplaces and resources, today announced an expansion to the Leafly brand subscription to provide...
Building Bigger Cannabis Brands with Better Data
It’s hard to imagine what newbie customers must be thinking as they peruse retail cannabis menus these days. First, they must decode the categories—“flower,”...
5 Myths About Today’s Cannabis Consumer
Cannabis: In its short history of being a regulated substance in parts of the United States, many already consider it to be a staple...
Changing the Game: Acreage CEO Kevin Murphy’s Play for the Future
Acreage Holdings is in a unique situation for a publicly traded company. In June, shareholders voted to enter an arranged marriage of sorts (contractually...
Executive Profile: Indus Holdings Co-Founder and CEO Robert Weakley
Having raised $46 million in a Series B round that ended last October and now trading on the Canadian Stock Exchange (CSE) under the...
Is Variety the Spice of Health and Wellness? Four Experts Weigh In
Patients are becoming more educated and sophisticated customers. Find out what they're looking for from cannabis brands and retail outlets.
What delivery system and application...











