Tag: cannabis industry trends

For years, legal cannabis behaved like a precocious teenager — full of ambition but fueled by optimism more than discipline. In 2025, that adolescence ended. Price compression, oversupply, and tighter capital forced operators to confront hard truths about efficiency, quality, and sustainability. The result? A more mature industry trading hype for resilience and learning how to earn legitimacy instead of chasing it.

The legal cannabis industry traditionally has been overwhelmingly male-dominated in leadership, marketing, and consumer base. But as more women enter the space — or...

Headlines have been dominated by fear and outrage for too long — especially in the cannabis industry, where regulatory instability has caused distress. Today’s...

Cannabis is personal. That’s something we’ve learned through years of analyzing consumer data at Jointly. Traditionally, the industry has been male-dominated, from executive leadership...

As competition for consumers heats up and margins continue to erode, it’s never been more important for brands to understand their consumers. No longer...

It’s 2022, and cannabis has never been so legal. Throughout the United States, dispensaries are preparing their product mix for the duration of the...

On the first day of MJBizCon in Las Vegas, industry operators, investors, and would-be entrepreneurs convened to discuss the state of the industry, as...

From retail purchase data to demographics and financial insight, a little knowledge can go a long way. Unlike in mainstream industries however, cannabis statistics...

From retail purchase data to demographics and regulatory insight, a little knowledge can go a long way. Unlike in mainstream industries however, cannabis statistics can be...

From retail purchase data to demographics and financial insight, a little knowledge can go a long way. Unlike in mainstream industries however, cannabis statistics...